A few weeks ago, I found myself designing a bridal shower invitation for a close friend of mine. I finally found the artwork I wanted to use and had all the copy approved and ready to go. As I scrolled through the 200+ fonts, I slowly became overwhelmed at the possibilities. Would Times be too boring? Would Beautiful be to scripty? How about Georgia? Being a project coordinator by trade does not lend itself to choosing fonts with great success. So I did what most people do and what I certainly have done in the past...trial and error. Two hours later, I had finally found a nice match, Berthold Script and Garamond Regular. Happy with my selection, I printed them up and stuck them in the mail and had a wonderful shower as a result. Now in the aftermath, I'm left to wonder, does picking fonts have to be such a stab in the dark? I googled some font solutions and stumbled upon a blog entry that had a handy pdf form for picking fonts. Boy was this a find. Not only does it cross reference complimentary fonts, but also tells you in what degree they agree! I simply had to post this in our blog so that all you out there struggling for great matches, may save yourself an hour or two. Download the pdf at http://www.thethinkingblog.com/2007/08/how-to-mix-fonts-typeface-cheat-sheet.html.
Wednesday, August 22, 2007
mixing fonts
A few weeks ago, I found myself designing a bridal shower invitation for a close friend of mine. I finally found the artwork I wanted to use and had all the copy approved and ready to go. As I scrolled through the 200+ fonts, I slowly became overwhelmed at the possibilities. Would Times be too boring? Would Beautiful be to scripty? How about Georgia? Being a project coordinator by trade does not lend itself to choosing fonts with great success. So I did what most people do and what I certainly have done in the past...trial and error. Two hours later, I had finally found a nice match, Berthold Script and Garamond Regular. Happy with my selection, I printed them up and stuck them in the mail and had a wonderful shower as a result. Now in the aftermath, I'm left to wonder, does picking fonts have to be such a stab in the dark? I googled some font solutions and stumbled upon a blog entry that had a handy pdf form for picking fonts. Boy was this a find. Not only does it cross reference complimentary fonts, but also tells you in what degree they agree! I simply had to post this in our blog so that all you out there struggling for great matches, may save yourself an hour or two. Download the pdf at http://www.thethinkingblog.com/2007/08/how-to-mix-fonts-typeface-cheat-sheet.html.
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Ok, I'm beating my head against the wall for days now... My biz partner HATES the "clean lines" of our comment (because life is beautiful), but LOVES the script of the business name font. (check out vitabellaimages.wordpress.com as I go through umpteen revisions of this damn thing). We're combining two small businesses into one, and before we go out to the world, we're getting all our marketing materials together...
I am THRILLED to no end to have found this cross reference of fonts! HALLELUJAH!
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